“That’s where most of the losses are coming.”, Other superapps are losing hundreds of millions, he said, adding that AirAsia Digital’s BigPay is only losing money because of the interchange charge. AirAsia partners with Google Cloud as digital transformation gathers pace. … As for the future, Fernandes speculated that domestic travel will bounced back first, followed by regional travel, continental travel, and then intercontinental trips. "Pioneering RPA projects are identified through AirAsia Group’s CEKAP framework, which is designed to facilitate innovation and promote efficiency internally. “It’s having very high-resolution data, KYC (Know Your Customer Data).”, But sometimes companies such as Expedia Group have touted their data acumen for years, but it turned out that it was often more rhetoric than reality. The digital transformation was completed last December — just in time to help during the pandemic. You couldn’t teach your machines or use AI against the data, etc.”, Fernandes said AirAsia didn’t invent the online travel agency or food-delivery business, but is learning from the incumbents, and has a handle on its data. Among departments identified to-date include AirAsia … What sets us apart from the rest, however, is our clear and deep understanding of value, our customers and the technology itself, and our determination towards making it happen. Chief Transformation Officer (CTO) Azli Mohamed said the implementation of RPA followed a review of AirAsia’s internal processes and workflows, which showed that business process … “I don’t need 50,000 hotels. However, this also has paved new growth opportunities where airlines are embracing digital transformation as their business continuity plans to sustain the current pandemic. After launching the AirAsia.com app as “Asean’s super app” last week and giving AirAsia.com its first tagline, “For everyone,” the company offered “storewide discounts” on most of its products. Visit us online at www.jiffy.ai and follow us on LinkedIn (JIFFY.ai), Twitter (@Jiffyai), and Facebook (JIFFY.ai). “We are delighted to have been chosen as the partner for AirAsia to help them on their digital transformation journey,” said Babu Sivadasan, Co-founder and Chief Executive Officer, JIFFY.ai. Chief Transformation Officer Azli Mohamed said the implementation of RPA followed a review of AirAsia’s internal processes and workflows, which showed that business process automation can be done easily with the right tools in place. He argued that AirAsia has already been selling things like food and duty free goods but has until now been mostly doing it on flights. CHRO Varun Bhatia breaks down how technology has impacted the organisation at all levels BY Nurhuda Syed 23 Jul 2019. Tan Sri Tony Fernandes, CEO of airasia group said: 'Just as there were skeptics towards us as a low cost airline 19 years ago, there is an equal amount of pessimism towards our digital transformation today. “They are all making money except for our fintech business,” he said. Sign Up Now to Watch AirAsia.com CEO Karen Chan Online During Skift Forum Asia – October 15, 2020. The robotic process automation (RBA) platform brings intelligent automation, intelligent document processing and analytics together in a single solution. AirAsia Group is making a series of changes to its senior leadership effective January 10, which it says is in line with its new digital strategy. AirAsia Group Berhad and six other companies also recognized by IDC for excellence in their digital transformation (DX) efforts . It’s a sometimes-used page from the online travel agency playbook: Partner with a company, end the partnership, and build your own imitation. “Every airline rubbished us,” Fernandes told Skift in a one-on-one interview on Monday, recalling his purchase of AirAsia for less than $1 nearly two decades ago. And we are not going to try.”. I need hotels where they make a difference to us. Now we are just doing last mile is it’s a natural extension.”, AirAsia Digital lost $11 million in the second quarter, but Fernandes said all of the digital businesses are in the black except for financial services. SEPANG, 13 AUGUST 2020 – AirAsia Group is accelerating its ongoing digital transformation journey further by implementing robotic process automation (RPA) in collaboration with Silicon Valley and India-based enterprise automation platform JIFFY. Otherwise, Fernandes said, “we are in a pretty good position.”. Inside AirAsia's digital transformation. With Scan2Fly, AirAsia guests can scan and upload their medical certificates during the online self check-in process. “Digitalisation is expected … The award honours companies that have enabled discernible and measurable excellence in their ability to make business operations more responsive and effective by leveraging digitally connected products/services, assets, people and trading partners. JIFFY.ai delivers an app-based, cognitive automation platform that includes capabilities ranging from intelligent document processing and natural language processing to robotic process automation and low Code/no Code development. Twitter. “At AirAsia, we continuously seek to push the boundaries of innovation. From being the World’s Best Low-Cost Airline for the past 11 consecutive years, airasia has transformed into a leading all-in-one Asean digital travel and lifestyle super app, selling not just its own flight tickets but also those of other airlines. SEPANG, 13 AUGUST 2020 – AirAsia Group is accelerating its ongoing digital transformation journey further by implementing robotic process automation (RPA) in collaboration with Silicon Valley and India-based enterprise automation platform JIFFY.ai.. Chief Transformation Officer Azli Mohamed said the implementation of RPA followed a review of AirAsia’s internal processes and workflows, which … The robotic process automation (RBA) platform brings intelligent automation, intelligent document processing and analytics together in a single solution. With the contactless kiosks, guests making their essential travel can print their boarding pass and baggage tag after checking-in online on airasia.com or through the mobile app, ensuring a full contactless check-in process. “[The data] was in multiple places, broken up. Chief Transformation Officer Azli Mohamed said the implementation of RPA followed a review of AirAsia’s internal processes and workflows, which … airasia.com has revealed its brand new identity online as Asean’s super app, completing AirAsia’s transformation from a digital airline into a comprehensive lifestyle platform for everyone. AirAsia Group CEO Tony Fernandes was ready to take on the skeptics about the company’s recent switch to a “digital lifestyle company, anchored on travel,” and the doubters sound all too-familiar to him. This website is owned and operated by AirAsia Berhad (284669-W) (“AirAsia”). What sets us apart from the rest, however, is our clear and deep understanding of value, our customers and the technology itself, and our determination towards making it happen. Founded in 2001, the airline and sister company AirAsia X have grown to service 150+ destinations in 25 markets, using 274 aircraft to operate 11,000+ weekly flights from 23 hubs across the region. AirAsia Digital president Aireen Omar said admissions to the academy, which was previously only available to AirAsia’s staff, is now open to the public and businesses. Before you step into AirAsia’s HQ in Kuala Lumpur, Malaysia, you’ll be greeted by high-tech gates reminiscent of automated immigration gates at airports. MALAYSIA, September 27 th, 2019 – IDC announced today the Malaysia winners of the third IDC Digital Transformation Awards (DXa) 2019 and named AirAsia Group Berhad, the 2019 Digital Transformer for Malaysia.Now on its third year, IDC’s DX Awards honors the … Founded with the mission to radically change how enterprises automate complex business processes, JIFFY.ai puts the power of real-time innovation in business users’ hands. airasia.com THE TRANSFORMATION TO A DIGITAL AIRLINE ... “2017 promises to be an exciting year as it marks the emergence of AirAsia Group as a digital airline company. Photo Credit: AirAsia Group CEO Tony Fernandes thinks the strength of the Group's brand can help it pivot into a digital lifestyle company. “Our ethos stands the same,” Fernandes said, referring to the schizophrenic role of being a low-cost carrier and financial tech firm. AirAsia also aims to deliver … For example, Expedia Group CEO Peter Kern said at Skift Global Forum last month: “I’ve said to the company, ‘I think we have a more complete data set on the world’s travelers than anyone else, but we’ve never had it in one place,’” Kern said. The airasia Museum. Among departments identified to-date include AirAsia … Read Article AirAsia Group is accelerating its ongoing digital transformation journey further by implementing robotic process automation (RPA) in collaboration with Silicon Valley and India-based enterprise automation platform JIFFY.ai. Robotics & AI // Oct 2018. The digital vision of the business took off in 2002 when Group CEO, Tony Fernandes noticed that its sales platforms had to be streamlined if the airline wanted to make travel easier for the masses. ©2020 AirAsia Group Berhad. Business process automation represents the next step forward in AirAsia Group’s ongoing digital transformation process across the organisation, which has been ongoing since 2016. AirAsia Group is accelerating its ongoing digital transformation journey further by implementing robotic process automation (RPA) in collaboration with Silicon Valley and India-based enterprise automation platform JIFFY.ai. “Amazon is the leader in that,” he said. The idea of retailing with an airline that happens to deliver some of the product is not unique to AirAsia. RPA will allow our workforce to automate mundane and repetitive tasks, which will free up valuable time to focus on other tasks that require thinking and experience-based judgment. SEPANG, 26 September 2019 - AirAsia has been named Digital Transformer of the Year for Malaysia at the IDC Digital Transformation Awards (DXa) 2019. AirAsia Group is accelerating its ongoing digital transformation journey further by implementing robotic process automation (RPA) in collaboration with Silicon Valley and India-based enterprise automation platform JIFFY.ai.. Chief Transformation Officer Azli Mohamed said the implementation of RPA followed a review of AirAsia’s internal processes and workflows, which showed that business process … Except, Grab and Gojek are way ahead in the line . SINGAPORE, 25 October 2019 – AirAsia’s digital transformation is making recognisable impact, with the company being named Asia Pacific Digital Transformer of the Year at the IDC Digital Transformation Awards (DXa) 2019.. "It was perfect timing," Geneave says. Digital transformation already beginning to pay off As a result of its accelerated digital transformation, AirAsia says it has seen significant growth in … All these benefits will ultimately translate into sizable cost savings and top-line revenue growth.”. In addition, he is also in charge of building AirAsia’s Data Centre of Excellence with next-generation Big Data, AI, OR, and Blockchain technology. Fernandes freely admitted that he had “some of the best tutors” in Expedia Group chairman Barry Diller and former CEO Dara Khosrowshahi, and that AirAsia gained a lot of experience in the joint venture. AirAsia Digital is making a big bet that it can change consumer behavior, that it can convert flight bookers looking for a deal, into hotel bookers, or even fashion buyers. Based in Silicon Valley and backed by a leading Silicon Valley VC firm, the company's founders have experience building and growing enterprise software companies in verticals ranging from financial services and supply chain to media and telecom. The enhanced AirAsia mobile app enables travellers to scan their passports via the app itself, further facilitating a contactless check-in process with more features to be progressively added moving forward. The company has been working with a number of Google products and services such as Google + and Google Drive for a number of years and decided to extend this further. Chief Transformation Officer Azli Mohamed said the implementation of RPA followed a review of AirAsia’s internal processes and workflows, which showed that business process automation… JIFFY.ai has development centres in Silicon Valley, Thiruvananthapuram, Bangalore and Kochi. Tan Sri Tony Fernandes, CEO of airasia group said: “Just as there were skeptics towards us as a low cost airline 19 years ago, there is an equal amount of pessimism towards our digital transformation today. Chief Transformation Officer Azli Mohamed said the implementation of RPA followed a review of AirAsia's internal processes and workflows, which … A digital transformation writ large. Malaysian low cost airline AirAsia Bhd has fast-tracked its ambitious digital transformation exercise, initiated in late 2019, from 18 months to 8-9 months amidst the ongoing Covid-19 pandemic. Pioneering RPA projects are identified through AirAsia Group’s CEKAP framework, which is designed to facilitate innovation and promote efficiency internally. We … Thanks to the long-term planning of its visionary co-founder and CEO, Tony Fernandes, AirAsia is regarded as one of the most innovative airlines flying today. The latest key milestones in the digital transformation journey so far include the implementation of end-to-end contactless procedures in May 2020 to facilitate essential travel. Chief Transformation Officer Azli Mohamed said the implementation of RPA followed a review of AirAsia's internal processes and workflows, which … All airline businesses are in crisis mode, and AirAsia is no exception. With the closure of its operation in Japan and rumblings about selling its stake in India, AirAsia Group will have to renews its focus on core markets in Southeast Asia. “The JIFFY.ai AUTOMATE platform is expandable and extensible and will give them the intelligent automation power they need to streamline and improve complex business processes while supporting innovation to help the business grow.”. AirAsia Digital, in partnership with Google, has launched the premier Redbeat Academy as part of their continued digital transformation journey. AirAsia has launched a new partnership with Google Cloud to integrate … AirAsia has partnered with digital transformation company GrayMatter to launch Scan2Fly, a cloud-hosted technology that determines a passenger’s eligibility to fly before they arrive at the airport, thus facilitating a more seamless and contactless clearance procedure for travellers and staff. JIFFY.ai’s Thiruvananthapuram centre is a Centre of Excellence in cutting edge technologies like Artificial Intelligence, Machine Learning and Natural Language Processing. The airline has been named World’s Best Low-Cost Airline by Skytrax for 11 years running. While AirAsia Digital is branching out into myriad e-commerce services and products, the airline operation itself is shedding its Japan business, and India may be soon to follow. Delivering those va… https://t.co/nhMD4rnUIp. What sets us apart from the rest, however, is our clear and deep understanding of value, our customers and the technology itself, and our determination towards making it happen. Now they are selling cloud space.”. “It’s called knowing your customer for 19 years,” he said. Beating more than 11,000 nominated companies, AirAsia took IDC DXa’s top prize just weeks after being recognised for the same achievement at the Malaysia edition of the DXa. JIFFY.ai is an RPA platform that leverages machine learning and artificial intelligence technology to help companies in automating tasks and processes, thus making operations more time and cost-efficient. While the airline is known as a provider of low-cost airfares to locations across Asia, this is only one part of its value proposition. The latest key milestones in the digital transformation journey so far include the implementation of end-to-end contactless procedures in May 2020 to facilitate essential travel. “We are learning from all of them and over the last few years — we’ve been talking about this for two years — we’ve been getting our data into position. He countered that Amazon could make it in travel if it devoted ample resources to travel, but has too many other lucrative businesses to deal with. “We are value, whether we are selling watches, whether we are selling airline tickets.”, He added: “We are not going to be selling Hermes on our website.”. AirAsia Digital also enhance their digitalization movements by decades. Tan Sri Tony Fernandes, CEO of airasia group said: 'Just as there were skeptics towards us as a low cost airline 19 years ago, there is an equal amount of pessimism towards our digital transformation today. “We are not. Fernandes touted the purported digital DNA of AirAsia, which he said was the first carrier in Asia to sell flight tickets online. Aireen oversees the group’s digital transformation and corporate services. So we are sourcing where we are strong.”. As with its marketing strategy, Fernandes’ vision of AirAsia as an online travel agency is a twist on the biggest in class model, where Booking.com had 2.58 million properties, including 460,000 hotels at the end of last year. In a wide-ranging and exclusive interview, AirAsia Group CEO Tony Fernandes tells Inmarsat’s Chris Rogerson why aviation’s digital transformation is enabling him to dream big once more. And it has done so with a clear focus on optimizing cost, without negatively affecting customer experience. Airlines across the globe speak of digital transformations. JIFFY.ai are pioneers in web-based automation solutions and believe that Automation Accelerates Innovation™, empowering enterprises with AI-powered intelligent automation solutions. Fernandes was reminded that Amazon has made several aborted attempts in entering travel, and that some businesses look easy to outsiders but don’t turn out that way. AirAsia accelerates digital transformation with robotic process automation in partnership with JIFFY.ai. “RPA will enable us to increase productivity, reduce errors and redeploy resources to higher-value functions. AirAsia Group is seizing the opportunity created by the travel lull to accelerate its digital transformation by implementing Jiffy.ai's artificial intelligence (AI)-enabled automation platform. Tan Sri Tony Fernandes, CEO of airasia group said: “Just as there were skeptics towards us as a low cost airline 19 years ago, there is an equal amount of pessimism towards our digital transformation today. JIFFY.ai works with 30+ companies, including Fortune/Global 500, Big4 consulting, and global retail leaders. “Now that we are starting on this digital journey, I think we have a great data model that enables us to catch up with the incumbents.”, Fernandes argued that one of the airline’s competitive advantages is in its trove of data, including that siphoned from rewards programs and co-branded credit cards. AirAsia said business process automation represents the next step forward in the group's ongoing digital transformation process across the organisation, which has been ongoing since 2016. Business process automation represents the next step forward in AirAsia Group’s ongoing digital transformation process across the organisation, which has been ongoing since 2016. Since then, AirAsia has continued to innovate and transform its operations, raising the bar every step of the way. 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